Crafting the Perfect Pitch: A Playbook For Earning Positive Coverage

Modules A-D

The enrollment fee grants you access to the course materials for the next 365 days. That should give you plenty of time to work through everything several times over if you choose.

The enrollment fee is per person. If you have an agency or team, contact us for group pricing.

After you click Enroll, you’ll set up your user name and password – then submit your payment details.


What I Guarantee About Crafting the Perfect Pitch

There is NOTHING like this currently available to PR pros anywhere and your satisfaction is completely guaranteed.

Enroll in Crafting the Perfect Pitch, work through the modules and put the strategies and tactics to use in your work. If you cannot confidently say that this course has taken your pitching results to an entirely new level, simply contact my office within 30 days for a full, no-hassle refund of every penny paid.



To purchase an individual module for $249, select one of the four modules below and proceed to the checkout. Otherwise, click Enroll in Course to purchase to all four.

If you are a current, dues-paying member of PRSA, enter the code "PRSA100" on the next page to save $100 on the full course.

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Included Modules



Module A: Setting Your Pitch Apart from the Noise
From 'Crafting the Perfect Pitch'
Michael Smart
$249
Module B: Secrets of the Cold Email Pitch
From 'Crafting the Perfect Pitch'
Michael Smart
$249
Module C: Advanced Pitching Skills
From 'Crafting the Perfect Pitch'
Michael Smart
$249
Module D: Making Pitching Pay
From 'Crafting the Perfect Pitch'
Michael Smart
$249

Original Price: $996